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This book seeks to redress the balance by providing an

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Author(s): Lynn R

Prototype Politics projectionmodels and early Christian constructions ofGiven the advanced state of digital technology and social media, one would think that the Democratic and Republican Parties would be reasonably well matched in terms of their technology uptake and sophistication. But as past presidential campaigns have shown, this is not the case. So what explains this odd disparity? Political scientists have shown that Republicans effectively used the strategy of party building and networking to gain campaign and